Breitling logo

On May 11, 2025, the journey of the Then & Now pop-up museum in Zurich came to a close.
Although the experience has ended, we’d love to stay in touch. Visit breitling.com to keep up with all things Breitling.

SELECT YOUR EVENT
Women in Time Heritage Talk

Experience the Women in Time Heritage Talk at our pop-up museum.

In collaboration with Femella, this panel discussion celebrates the vital role of women in watchmaking, from pioneering contributions to contemporary achievements.

We are honored to host an inspiring panel of accomplished women, including:

  • Aurelia Figueroa, Breitling's Chief Sustainability Officer
  • Ana Kitanovic, Femella Zürich's Head of Learn
  • Stéphanie Lachat, Co-Director of the Federal Office for Gender Equality and specialist in watchmaking history
  • Aurélie Streit, Co-Director of the Fondation de la Haute Horlogerie

Moderated by Jennifer Bochud, Breitling's Heritage Manager

Don't miss this opportunity to connect, learn, and celebrate the women who have shaped the world of watchmaking.


PERSONAL INFORMATION
Cancelled Then & Now Heritage Talk


Cancelled.

PERSONAL INFORMATION
The Navitimer: Breitling's Icon Heritage Talk


We are honored to host an inspiring Heritage Talk at Breitling's Then & Now pop-up museum. Joined by our esteemed brand historian and collector Fred Mandelbaum, we will take you through the history of one of the most famous chronographs in watchmaking: the Breitling Navitimer. Developed in 1952 as a wrist-worn flight computer, this legendary timepiece is one of the longest continuously produced wristwatches of all time.

Throughout the evening, we'll share its stories and take your questions. Don't miss this opportunity to connect, learn, and celebrate the timepiece that changed the watchmaking landscape forever.

TIME: 18:30
DATE: February 6
LOCATION: Breitling Then & Now pop-up museum, Rennweg 14/16, 8001 Zurich


PERSONAL INFORMATION
A watch that saves lives: the Breitling Emergency Heritage Talk


Experience the Heritage Talk on the Breitling Emergency—a watch that can save lives—at our pop-up museum. Joined by explorer Bertrand Piccard—co-pilot of the Breitling Orbiter 3, the first balloon to complete a non-stop circumnavigation—this event explores the legacy of the Emergency, the world’s first watch equipped with an international distress beacon. Together with journalist Gerald Tubb, a specialist in the watch’s history, this evening traces its evolution as a life-saving tool for adventurers.



TIME: 18:30
DATE: February 20
LOCATION: Breitling Then & Now pop-up museum, Rennweg 14/16, 8001 Zurich


PERSONAL INFORMATION
Into the Blue: Exploring Breitling’s Sea Universe Heritage Talk


Experience Breitling’s Sea Universe Heritage Talk at our pop-up museum. Hosted by Ben Mondi, author of The Breitling Book of Surfing, this discussion dives into Breitling’s influence on dive watches and their deep connection to the world of surfing.

We are honored to host an inspiring panel, including:
  • Eitan Arrusi, Breitling Dive Watch Specialist
  • Roby D'Amico, Professional Surfer and Breitling Ambassador
  • Freddie Meadows, Professional Surfer and Breitling Ambassador

Join us to explore the evolution of underwater timekeeping and surf culture—past, present, and beyond.

TIME: 18:30
DATE: March 25
LOCATION: Breitling Then & Now pop-up museum, Rennweg 14/16, 8001 Zurich


PERSONAL INFORMATION
The Road to Top Time: Heritage Talk


Experience Breitling’s Then & Now Heritage Talk in our pop-up museum in Zurich.

This exclusive event explores the golden age of cycling through the lens of the rivalry between legendary Italian riders and former Breitling ambassadors Fausto Coppi and Gino Bartali. It also traces the Top Time collection’s evolution—from its origins as the “unconventional chronograph” in the ’60s to the daring new editions released this month.

Moderated by acclaimed cycling journalist and author Herbie Sykes, the panel also features Breitling’s Head of Product Design Pablo Widmer, offering a behind-the-scenes look at the collection’s development, and cyclist Matteo Badilatti, sharing his personal connection to Breitling.

TIME: 18:30
DATE: April 24
LOCATION: Breitling Then & Now pop-up museum, Rennweg 14/16, 8001 Zurich


PERSONAL INFORMATION